HiddenMasters is a bespoke contemporary music archive curation service – established in 2008.
The company’s first release was Hidden Masters | The Jess Roden Anthology in 2013. Limited to 1000 copies, the edition has sold out.
Two deluxe limited-edition releases by Gemma Hayes, in conjunction with her own label Chasing Dragons, followed. Night&Day – Gemma’s first-ever live set after which her most recent album – Bones+Longing (both 2014)
Over four years in development, HiddenMasters most recent legacy edition was Chris Wood | Evening Blue – released via the company’s association with Caroline International on February 3, 2017.
Issued as a 212-paged, vinyl-sized, hard-back book containing 4CDs and his long-thought-lost solo LP, Evening Blue celebrated the life in music of Chris Wood, co-founder of Traffic. Limited to 1000 copies, the edition has sold out.
This set was followed by Moon Child Vulcan – Wood’s never released solo album. Previously included within the Evening Blue set, this was made available as a gatefold-sleeved stand alone release in October 2017.
Further career-defining sets are at various stages of development.
HiddenMasters has been established to serve an important but neglected market.
Many artists who were popular 30 or 40 years ago have extensive musical legacies that have never been properly documented. Indeed, in many instances, only a small proportion of their recordings have ever been digitised.
By combining specialist knowledge to exhaustive research and digital renovation, HiddenMasters facilitates the discovery of long-forgotten music within these artist’s catalogues that masters’ rights holders in many instances don’t even know exists.
In doing so, HiddenMasters generates previously untapped revenue streams for those masters’ rights owners as well as publishers and artists alike.
As much as each ‘legacy set’ is career defining, each ‘new set’ is prepared with the same care and attention to detail – each is the aural equivalent of a Genesis Editions book and all are undertaken in full collaboration with the artist (or their estate) with exemplary design and packaging being standard.
Further deep-archive projects are at varying levels of development.
Neil Storey – founder of HiddenMasters.
From working at the heart of public relations to artist management; from on-the-road sales via marketing to radio & TV promotions; global media coordination to worldwide touring as well as artist management, Neil Storey’s career within music spans four decades and incorporates: EMI (sales); Island Records (Head of Press); BMG (Head of Publicity & Corporate Media); The Coalition Group (co-founder with the late Rob Partridge) and Exhibit-A (founding director).
He directed (or co-directed) media campaigns for U2, Marianne Faithfull, Bob Marley & The Wailers, Eurythmics, Grateful Dead’s final European tour, Grace Jones, Steve Winwood, The Waterboys, The Roy Orbison Estate, Michelin-starred chef Gary Rhodes, Jess Roden, Tom Waits, inaugural editions of The Mercury Music Prize, the B-52’s, Frankie Goes To Hollywood, Chris Blackwell, King Sunny Adé, Robert Palmer; Kid Creole & The Coconuts, Oasis’s record breaking 1996 concerts at Knebworth, the Jeff Healey Band and the first Gered Mankowitz exhibition.
Storey was also consultant PR to both the Greenpeace In Moscow initiative and the Nelson Mandela: Freedom At 70 concert; a director of the Jimi Hendrix Scholarship Foundation; editorial consultant to the Songs of Freedom Exhibition for the The Bob Marley Foundation; editorial and worldwide PR coordinator for The Ultimate Experience | The Jimi Hendrix Exhibition.
As Nigel Kennedy’s manager, he oversaw the recording and release of five albums including the chart topping Classic Kennedy before moving on to manage the multi-award winning composer and musician Nitin Sawhney – from his Mercury Music Prize nominated Broken Skin album through to the release of Human.